Privacy Policy
Effective Date: August 10, 2026
California Notice at Collection: See the California privacy section below for important information about your rights under the California Consumer Privacy Act (“CCPA”).
Privacy Policy
Truckers Coverage USA (“Truckers Coverage USA,” “we,” “our,” or “us”) provides consumers with information and connections to life insurance coverage options, including coverage designed for truck drivers and their families.
We respect your privacy and are committed to protecting the personal information you provide to us. This Privacy Policy explains how we collect, use, disclose, and protect information obtained through our website, advertising, forms, social media pages, communications, and other services (collectively, the “Services”).
By using our Services or submitting your information, you acknowledge the practices described in this Privacy Policy.
1. Personal Information We Collect
Information You Provide
Depending on how you interact with us, we may collect:
Contact Information: Name, email address, mailing address, phone number, and state of residence
Insurance Information: Coverage interests, desired coverage amount, beneficiary information, existing coverage, and other information relevant to obtaining insurance options
Personal Information: Age, date of birth, occupation, employment information, and other information you voluntarily provide
Health and Lifestyle Information: Health history, tobacco use, medications, medical conditions, or other information relevant to insurance eligibility when voluntarily provided
Financial Information: Income ranges, financial goals, retirement interests, or other financial information you choose to provide
Communication Information: Emails, text messages, phone calls, chats, form submissions, and other communications with us or our partners
Marketing Preferences: Your preferences regarding calls, texts, emails, and other communications
Other Information: Any additional information you voluntarily provide through our forms, surveys, advertisements, or communications
Information Collected Automatically
When you use our website or interact with our advertisements, we may automatically collect certain information, including:
IP address
Browser and device information
Pages visited and actions taken
Referring websites or advertisements
Approximate geographic location
Cookie and tracking information
Email opens and link interactions
Information From Other Sources
We may receive information from advertising platforms, marketing partners, lead-generation partners, analytics providers, service providers, licensed insurance professionals, and other third parties where permitted by law.
2. Cookies and Tracking Technologies
We may use cookies, pixels, analytics tools, and similar technologies to operate our website, understand how visitors use our Services, measure advertising performance, personalize content, and improve our marketing.
Your browser may allow you to disable certain cookies. Disabling cookies may affect the functionality of some parts of our website.
3. How We Use Your Information
We may use personal information to:
Provide requested insurance information or coverage options
Connect you with licensed insurance agents, agencies, or other authorized partners
Determine which insurance products or services may be relevant to your request
Contact you regarding your insurance inquiry
Personalize and improve our Services
Operate, analyze, and improve our advertising and marketing
Prevent fraud, abuse, and security threats
Maintain records and comply with applicable legal and regulatory requirements
Create aggregated or de-identified information for analytics and business purposes
We may use automated technology and artificial intelligence to assist with communications, customer engagement, lead qualification, scheduling, customer service, and other business functions.
4. Calls, Text Messages, Automated Systems & Artificial Intelligence
When you provide your telephone number and consent to be contacted, you authorize Truckers Coverage USA, participating licensed insurance agents, agencies, service providers, and other authorized partners to contact you regarding insurance products and services.
Depending on the consent you provide, these communications may include:
Telephone calls
SMS or text messages
Emails
Automated dialing technology
Artificial intelligence-powered calls or messages
AI voice agents or virtual agents
Prerecorded or artificial voice messages
Automated conversational systems
You may receive communications even if your telephone number is listed on a state or federal Do Not Call Registry when your consent permits such contact.
Consent to receive marketing communications is not a condition of purchasing any product or service.
Message frequency may vary. Message and data rates may apply.
You may reply STOP to a text message to opt out of future text messages. You may reply HELP for assistance. You may also tell a caller that you no longer wish to receive calls.
5. Sharing of Personal Information
We may disclose personal information to third parties when reasonably necessary to provide our Services or fulfill your request, including:
Licensed insurance agents and agencies
Insurance carriers and insurance-related service providers
Marketing and advertising partners
Technology and communications providers
CRM, telephone, SMS, email, and automation providers
Analytics providers
Professional advisors
Government agencies or regulatory authorities when required by law
Business partners involved in a merger, acquisition, sale, or similar transaction
Where disclosed to you and permitted by applicable law, information submitted through our Services may also be shared with or transferred to third-party marketing or insurance partners in connection with your request.
Those third parties may have their own privacy policies and data-handling practices.
6. Data Retention
We retain personal information for as long as reasonably necessary to provide our Services, fulfill the purposes described in this Privacy Policy, comply with legal requirements, resolve disputes, maintain appropriate business records, and enforce agreements.
Information may be deleted, anonymized, or securely disposed of when it is no longer reasonably necessary.
7. Your Privacy Choices
Depending on your location and applicable law, you may have the right to:
Request access to certain personal information we maintain about you
Request correction of inaccurate information
Request deletion of certain personal information
Opt out of certain marketing communications
Withdraw certain communication permissions
Request information regarding how your personal information has been disclosed
Opt out of certain sharing or sale of personal information where applicable
We may need to verify your identity before completing certain privacy requests.
8. Email and Marketing Preferences
You may unsubscribe from promotional emails by using the unsubscribe instructions contained in those emails.
Opting out of marketing communications does not necessarily prevent us from sending transactional, administrative, or legally required communications.
9. Third-Party Websites and Services
Our Services may contain links to websites or services operated by third parties. Truckers Coverage USA does not control the privacy practices of those third parties.
We encourage you to review the privacy policies of any third-party websites or services you use.
10. Information Security
We use reasonable administrative, technical, and organizational safeguards designed to protect personal information.
However, no internet transmission, electronic storage system, or security method can be guaranteed to be completely secure.
11. Children’s Privacy
Our Services are intended for adults and are not directed toward individuals under 18 years of age.
We do not knowingly collect personal information from children under 18. If we learn that such information has been collected unintentionally, we may take reasonable steps to delete it.
12. U.S. and International Processing
Truckers Coverage USA primarily serves consumers in the United States. Information may be processed or stored by service providers located in the United States or other jurisdictions.
13. State Privacy Rights
Residents of certain states may have additional privacy rights under applicable state law, including rights relating to:
Accessing personal information
Correcting personal information
Deleting personal information
Obtaining information about certain disclosures
Opting out of certain targeted advertising, sharing, or sales of personal information
The specific rights available to you depend on your state of residence and applicable law.
14. California Privacy Rights
California residents may have additional rights regarding their personal information, including the right to request access, correction, or deletion and, where applicable, the right to opt out of certain sales or sharing of personal information.
We may take reasonable steps to verify your identity before processing a request.
15. Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes to our Services, technology, business practices, or legal requirements.
The updated Privacy Policy will be posted on our website with a revised effective date.
16. Insurance and Partner Disclosure
Truckers Coverage USA is an insurance marketing and lead-generation service and is not an insurance carrier.
Insurance products, availability, eligibility, rates, benefits, and underwriting requirements vary by carrier, product, applicant, and state. Submitting information does not guarantee eligibility, approval, coverage, or any particular rate.
Licensed insurance agents or agencies may contact you to discuss insurance products for which you may qualify.
Information provided through our Services is for general informational purposes and should not be considered legal, tax, investment, or financial advice.
17. Contact Us
If you have questions about this Privacy Policy, your personal information, or your communication preferences, contact:
Truckers Coverage USA
Email: [email protected]
Phone: +1 972-460-8563
American Truckers Advantage, also known as Landmark Financial, along with its subsidiaries and affiliates (“we,” “our,” or “us”), offers services such as life insurance and estate planning. Every day, we receive personal information from our customers, employees, and business partners. We are committed to protecting this information and respecting your privacy. This Privacy Policy explains how we collect, use, and handle your personal data.
This policy applies to all information we collect through our online platforms, including our website, mobile apps, social media pages, and other services (collectively called the “Service”), as well as through marketing activities, events, and other interactions.
In some cases, we may provide additional privacy notices for specific products or services. For example, customers applying for financial products are covered under our Consumer Privacy Notice. If there is any conflict between that notice and this policy, the Consumer Privacy Notice will take priority. Similarly, insurance agents working with us are subject to a separate Agent Privacy Notice.
1. Personal Information We Collect
Information You Provide
We may collect the following types of personal information:
Contact Information: Name, email, address, phone number, company details
Profile Information: Username, password, preferences, photos, social media links
Communication Data: Messages, calls, chats, and recordings of interactions
Transaction Details: Orders, payments, and transaction history
Marketing Preferences: Your choices about receiving promotions
User Content: Photos, videos, comments, and other content you share
Personal History: Education, employment, relationships, marital status, etc.
Health Information: Medical history, lifestyle habits, insurance data
Financial Information: Bank details, credit reports, income, insurance policies
Government IDs: Passport, driver’s license, tax ID, etc.
Promotion Data: Information shared in surveys or contests
Inferences: Insights about your preferences, behavior, or eligibility
Information from Other Sources
We may also collect data from:
Affiliates and partners
Public records and social media
Credit bureaus
Healthcare providers
Marketing and data providers
Service partners and agents
Automatic Data Collection
We may automatically collect:
Device details (IP address, browser type, etc.)
Usage data (pages visited, time spent, clicks)
Location information (general area, ZIP code)
Interaction data (email opens, link clicks)
2. Tracking Technologies
We use cookies and similar tools to track activity and improve your experience. You can disable cookies in your browser, but some features may not work properly.
3. How We Use Your Information
We use your data to:
Provide and manage our services
Personalize your experience
Improve and develop products using analytics and AI
Send marketing and promotional messages
Comply with legal obligations and prevent fraud
Create anonymous or aggregated data for business purposes
We may also share your information with third parties for compensation.
4. Data Retention
We keep your information only as long as necessary for business, legal, or security purposes. When no longer needed, we delete or anonymize it.
5. Sharing Your Information
We may share your data with:
Affiliates and service providers
Payment processors
Credit reporting agencies
Healthcare providers
Marketing and advertising partners
Legal and professional advisors
Government authorities (when required)
Business partners during transactions
We may also share your information with third parties for compensation.
6. Your Choices
You can:
Update your account information
Unsubscribe from marketing emails
Disable cookies in your browser
Choose not to provide certain data (may limit services)
Request account closure
7. Protection for Abuse Victims
If you are a victim of domestic abuse and need extra privacy protection, contact us and we will help safeguard your information.
8. Third-Party Services
Our website may link to external sites. We are not responsible for their privacy practices, so review their policies separately.
9. Security
We use reasonable security measures to protect your data, but no system is completely secure.
10. International Transfers
Your data may be processed in the United States or other countries with different privacy laws.
11. Children
Our services are not intended for individuals under 18. If we collect such data unintentionally, we will delete it.
12. Policy Updates
We may update this policy at any time. Changes will be posted on our website.
13. California Privacy Rights
California residents may request:
Access to their data
Correction or deletion
Information about data usage
Opt-out of data sharing
Requests can be made via email, and identity verification is required.
14. Contact Information
For any questions, contact us at:
[email protected]
Important Notes
We are not an insurance company or broker
Our content is for informational purposes only
Always consult professionals for legal or financial advice
Partner Disclosure
By submitting your information, you agree that we may share or sell your data to third-party partners (such as insurance agents and marketers). These partners may contact you via phone, email, or text, including automated messages where legally allowed.
We offer dependable life insurance plans designed to protect your family’s financial future. Discover more today.
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